Power of Predictive Analytics and Predictive Modeling: Salesforce Marketing Cloud
Effective marketing requires you to first understand the right audience for your message, and how to best communicate with them based on their preferences and behavior. Many B2C businesses have recently begun to use predictive marketing analytics. A method called predictive marketing employs data analytics to identify the marketing tactics and plans that have the […]
Why your Business needs Salesforce CPQ
The sales industry has evolved significantly over the last few decades. Customers have grown to be more cautious, and their purchasing decisions have become more complex as a result. They are not only well-informed, but also well-connected, and are looking for a reliable, responsive, quick, and productive channel. As a result, in many companies, sales […]
