How Salesforce Data Cloud Redefines Customer Experience with CRM+Data+AI

The Evolution of Customer Engagement Customer expectations have evolved dramatically. In today’s hyper-connected world, businesses must not only understand customer needs but also anticipate them. The key lies in harnessing data effectively, breaking silos, and creating seamless, meaningful experiences. Salesforce Data Cloud emerges as the cornerstone for this transformation, combining the power of CRM, Data, […]
Identity Resolution in Salesforce Data Cloud – How does it work?

Consumers are overwhelmed with marketing noise, but what truly stands out are hyper-personalized communications that feel personal, relevant and curated just for them. To make it to their wishlist, brands must prioritize understanding their customers. The holiday season is just around the corner, and with it comes a flurry of customer interactions—website clicks, email sign-ups, last-minute shopping […]