Dreamforce 2025 – Your Ultimate Checklist 

Hello, Trailblazers!

Dreamforce 2025 may still be a few months out, but the excitement is already mounting up. Mark your calendars from October 14–16, the iconic Moscone Center will transform once again into the epicenter of innovation as Dreamforce returns with a bang. Get ready for three action-packed days of bold ideas and bold conversations that will redefine the future of work.

And the star of the show this year? AI agents. Yep, the buzzword is real—and it’s about to reshape everything. Whether you’re a seasoned Dreamforce veteran or a first timer wondering how to prepare for Dreamforce 2025, this ultimate checklist is your passport to plan your experience better.

What is Dreamforce? Why is it a big deal?

If Salesforce has a personality, the Dreamforce event is its annual BBQ, TED Talk, and rock concert—rolled into one. It’s the world’s largest software conference, bringing together 180,000+ attendees (in-person and now virtual) for a transformative week.

Why does it matter? Dreamforce is where Salesforce unveils its product roadmap, debuts groundbreaking solutions and CRM features that empower users to deepen their expertise. It’s less “vendor pitch” and more “community celebration,” offering wild networking opportunities and a window into future trends.

Over the years, it’s become the barometer for where enterprise tech, AI, sustainability, and customer experience are headed—and it defines what’s next in business.

What’s Special This Year?

The Salesforce Ohana is already buzzing with excitement about the Dreamforce 2025 agenda, and most of us are eagerly looking forward to witnessing how AI agents will take the center stage this year. From sales to service, marketing to ops, Dreamforce 2025 is showcasing how AI agents (hello, Agentforce!) are stepping up as true team players across the business.

Here’s a sneak peek at what you can expect:

1. AI Agents for Every Team

Say goodbye to siloed support. AI agents are now being tailored to help every department—think sales reps getting real-time coaching, service agents resolving cases faster, marketers gaining instant insights, and more. They’re not just bots—they’re smart, action-driven assistants built to drive results.

2. Real-Time Data in Action

Data is no longer locked away in dashboards. It’s becoming a live part of how teams work, with insights delivered exactly when and where they’re needed. From personalized recommendations to predictive analytics, data is moving at the speed of business.

3. The Next Stage of Agentforce

Expect deep dives into the platform’s newest capabilities, real-world use cases, and how leading companies are using it to create intelligent, connected workflows that actually work.

Dreamforce 2025 isn’t just talking about the future—it’s handing you the keys to building it.

Top Sessions We’re Looking Forward To:

Here’s our pick of the best AI sessions at Dreamforce — you’ll want to carve these into your calendar now:

1. 5 AI Mistakes to Avoid for Salesforce Professionals:

Why Attend?

AI can be a game-changer—if you use it right. This session breaks down the five most common mistakes Salesforce pros make when implementing AI and how to avoid them. You’ll walk away with smart, actionable tips to ensure your AI solutions are accurate, ethical, and trusted by your team. Perfect for admins looking to future-proof their orgs with clean, responsible Salesforce AI practices. 

 2. Agentforce Roadmap: What’s New and What’s Coming

Why Attend?

Salesforce Agentforce is the hottest thing this year—and this session gives you the insider scoop. Explore the latest features, see what’s working in real-world implementations, and get an exclusive look at what’s next. If you’re building with or around AI agents, this is your chance to stay ahead of the curve.

3. AI in Tableau Cloud — Ask Questions and Get Answers

Why Attend?

Wish your data could just talk to you? Now it can. Learn how Tableau’s new AI capabilities let you ask natural-language questions and instantly get meaningful insights—no coding or complex queries required. Great for anyone who wants to make data storytelling fast, intuitive, and impactful.

4. Integrate RAG Data with Apex and MuleSoft

Why Attend?

Ready to get hands-on with RAG? This technical deep dive shows how to connect external data sources to AI prompts using MuleSoft and Apex. You’ll learn how to write and configure Apex code for efficient Retrieval-Augmented Generation, making your AI responses smarter and more context-aware. Advanced, yes—but incredibly powerful.

5. Build Apps with AI: Automate Data and UI Creation

Why Attend?

Building apps just got faster—and smarter. This hands-on session shows how AI can auto-generate parts of your Lightning app, from data structures to UI elements. If you’re ready to speed up your dev cycle without compromising quality, this is a must-attend.

Tips to Plan the Best Experience

Dreamforce is legendary for its packed schedule. Here’s how to thrive:
  • Pre-register & Plan: The Expo floor fills fast—schedule top booth appointments early. Use the event app to bookmark your sessions and set reminders (trust us).
  • Mix deep focus with happy surprises: Block times for sessions but leave gaps to wander into surprise events on the expo floor, networking lounges, and mini demos from trailblazers.
  • Network with Intention: With so many people, stand out. Bring creative swag, memorable business cards, or intriguing “talk starters” like interactive demos or mini puzzles.
  • Tech & Wellness Prep: Bring extra phone charger, Bluetooth headset, comfy shoes—and yes, hydrate. It’s a marathon, not a sprint.
  • Engage Virtually (if remote): Whether you join livestreams or watch recordings, schedule a few co-viewing moments with your team. Virtual networking lounges are powerful when you engage.

Final Word:

Guess what? We’re heading to Dreamforce 2025 — and we’re bringing our own innovations, ideas and success stories. Check the details and stay tuned for all the exciting updates.

Dreamforce 2025 is more than an event—it’s a catalyst for transformation. You’ll come for the keynotes, stick around for the sessions, and walk away with ideas that could redefine customer relationships, sustainability journeys, and business automation. Use this checklist to stay ahead, stay agile, and, most importantly, have fun doing it.

Follow us on LinkedIn for live updates from Dreamforce 2025.

See you in San Francisco—trailhead-bound, full of energy, and ready to innovate!

Ready to join the Agentic AI revolution? Schedule a one-on-one meeting with our AI experts.

FAQs

1. What is the difference between MCP and A2A protocols?
MCP enables agents to communicate with external systems and APIs in a structured way, while A2A facilitates secure, standardized communication between multiple AI agents within an enterprise.
It allows enterprises to turn existing APIs into agent-ready assets and orchestrate multi-agent workflows, enabling scalable AI adoption without rebuilding backend systems.
Yes. MuleSoft’s connectors and Flex Gateway allow these systems to be exposed as MCP-compliant endpoints, making them accessible to AI agents.

CEPTES offers deep expertise in MuleSoft and Salesforce, helping you build secure, governed, and scalable AI workflows using MCP and A2A, ensuring seamless integration across your tech stack.

Let’s talk about building your AI-ready enterprise.

Picture of Nilamani Das

Nilamani Das

Nilamani is a thought leader who champions the integration of AI, Data, CRM and Trust to craft impactful marketing strategies. He carries 25+ years of expertise in the technology industry with expertise in Go-to-Market Strategy, Marketing, Digital Transformation, Vision Development and Business Innovation.

About Us

CEPTES, an award-winning Salesforce Summit Partner, leverages Data, AI & CRM to accelerate the business value of your Salesforce investment through expert consultation, digitalization, and innovative solutions.

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