Innovative Features Rolled Out in SFMC Release-23

Salesforce’s Spring ’23 Product Release brings exciting enhancements to Salesforce Marketing Cloud (SFMC). The release rolled out in stages, with main Salesforce release dates on January 13, February 3, and February 10. By February 13, 2023, all the new features are generally available to users.  The latest Marketing Cloud release promises innovative solutions that can...

Leveraging Salesforce Marketing Cloud for Better Email Marketing – A Step-By-Step Guide

Salesforce is one of the emerging CRM systems that is globally claimed as the #1 CRM, extending customer relationship management to businesses regardless of their size and operating field. In simpler terms, we can say that Salesforce helps businesses serve their customers better with tools to analyze customer data and automate sales and marketing processes. ...

The Future of Salesforce Implementation

  As businesses across industries increasingly embrace cloud-based solutions, Salesforce has emerged as a frontrunner in the area of customer relationship management (CRM) software.  Offering a suite of applications, Salesforce has witnessed remarkable growth and garnered significant market share. But what lies ahead for Salesforce? Is it destined to maintain its dominance and potentially monopolize...

Integrating Third-Party Apps with Salesforce Implementations

The success of a technology hinges on delivering a smooth user experience. However, it’s challenging to predict the ideal system or its effectiveness for your business. To achieve a successful Salesforce integration with third-party applications, you must always follow the best practices. Best Salesforce Integration Practices You Must Follow  Assess business requirements: Evaluate your specific...

Embracing the Digital Future: Digital Transformation Summit 2023

The digital landscape is constantly evolving, and businesses must adapt to stay competitive in this rapidly changing world. To navigate this transformational journey, we are thrilled to announce the upcoming “Digital Transformation Summit-2023” in Mumbai on 19th May.    This event aims to bring together industry leaders, influencers, and technology enthusiasts to discuss and explore...