Benefits of Salesforce Data Cloud for Marketers

Today, marketing is not about just promoting a product, it’s about understanding your customers and creating value for them. As a marketer, the primary goal is to create a highly personalized customer experience that builds loyalty and establishes a trust factor in your brand.  And, what better way to understand your customers than using data? […]

What is all the buzz about Salesforce Data Cloud? Let’s Explore

Having access to multiple systems with a massive amount of data at your fingertips feels empowering, right? But what’s the use of that data if it is not helping you to make informed decisions! Imagine, you own a retail store. You are able to analyze purchase history, identify buying patterns, predict future trends, and tailor […]

CEPTES Achieves ISO 27001 Certification, Demonstrating Commitment to Information Security

We’re thrilled to announce a major milestone for CEPTES Software: achieving ISO 27001 certification! This internationally recognized standard signifies our unwavering commitment to information security, cybersecurity, and protecting the privacy of our clients and employees. What is ISO 27001 and Why Does It Matter? Think of ISO 27001 as a global stamp of approval for […]

Championing Equality at CEPTES: How We Foster an Inclusive Workplace

At CEPTES, we firmly believe that equality is the cornerstone of innovation and progress. As a leading provider of Salesforce services since 2010, our commitment to fostering an inclusive workplace is not just a moral imperative but a strategic advantage. By championing equality, we ensure that every voice is heard, every talent is nurtured, and […]

Digital Transformation for Sustainable Development: The Role of Salesforce

In an era where environmental concerns are paramount, the convergence of digital transformation and sustainability is pivotal for future business strategies. Harnessing the power of digital technology, specifically Salesforce, can revolutionize how businesses approach sustainability. This blog post will explore innovative strategies and real-world examples of how companies are using Salesforce to reduce their environmental […]

Embracing the Future of Data Integration with Salesforce’s Zero Copy Partner Network

Salesforce has recently rolled out its Zero Copy Partner Network, an innovative approach designed to revolutionize how organizations handle data integration and management. This announcement is poised to make significant waves in the tech community, particularly for businesses looking to streamline their data processes, enhance security, and drive more effective insights from their data assets. […]

Witness the Future of Business Unlocked at Salesforce World Tour Essentials, Dubai

The future we’ve all been eagerly anticipating has arrived, and it’s bringing a tidal wave of digitalization and technological advancement set to redefine the business landscape. And guess what? We’re right at the forefront of it all! Join team CEPTES at World Tour Essentials, Dubai powered by Salesforce, where innovation meets opportunity. It’s not just […]

Celebrating 14 Years of Partnership: Becoming a Salesforce Summit Partner!

At CEPTES, we are thrilled to announce a significant milestone in our journey: achieving the esteemed status of Salesforce Summit Partner! This achievement is not just a badge of honor; it’s a testament to our unwavering commitment, dedication, and journey of growth over the past 14 years.   What is the Salesforce Partner Program? The […]