Salesforce Einstein AI – Artificial Intelligence for CRMs

  The world’s most savvy CRM, Salesforce Einstein, has taken technology to another level. It is artificial intelligence firmly integrated into the Salesforce platform, making Salesforce the globe’s most intelligent CRM. Salesforce Einstein is a conscious attempt by the company to make life easier for customer service reps and their administrators, and all CRM subscribers....

Salesforce Einstein Analytics: How It is Beneficial For E-Commerce Transformation

In the past few years, automation has turned out to be one of the major aspects of business transformation. Whether it’s a business or its customers, everyone is able to derive insights and value out of automation and other analysis tools. When it comes to automation for e-commerce businesses, Salesforce’s Einstein Analytics has changed the...

Best Practices to Boost Email Marketing with Salesforce Marketing Cloud & Einstein AI

In today’s world AI is being used through the marketing lifecycle to meet the customer’s expectations, get a competitive edge, and in the long run to improve the business margins. Marketers worldwide reported that AI alleviates their overall marketing efficiency by helping them in creating 1-to-1 marketing campaigns across every touchpoint. Generally, AI lends a...

Salesforce has Introduced New Einstein Email Capabilities for its Marketing Cloud

Salesforce has recently introduced new email features in its Marketing Cloud in order to make email capabilities more efficient. The new Einstein Email capabilities will help new-age marketers enhance their productivity, send more personalized emails and drive more customer engagement.  Salesforce’s intelligence platform Einstein Analytics is currently helping marketers get valuable insights in order to...

Salesforce’s new Einstein innovation: Tracking & Protecting Great White Sharks in Southern California

After reading the title, you must be wondering ‘What’s this?’ What is the connection between tracking sharks and Salesforce? But you read it right. Some of Salesforce’s Einstein team members have collaborated with US Santa Barbara’s Benioff Ocean Initiative and are using AI to analyze drone footage in near real-time to track the movement of...

Salesforce added new Einstein AI capabilities & Quip in the Service Cloud

Salesforce has announced that they are going to introduce new artificial intelligence and productivity solutions to empower customer service agents through Service Cloud. The newly added features will help service agents to focus more on delivering the human side of service including intelligence, critical thinking and problem-solving. As delivering excellent customer service is rapidly influencing...