The world’s most savvy CRM, Salesforce Einstein, has taken technology to another level. It is artificial intelligence firmly integrated into the Salesforce platform, making Salesforce the globe’s most intelligent CRM. Salesforce Einstein is a conscious attempt by the company to make life easier for customer service reps and their administrators, and all CRM subscribers....
CEPTES has partnered with DASHA to create human-like conversational AI for high-level engagement and clear communication to customers. Recently, Dasha AI organized a virtual meetup: the September Dasha Community meetup, for the community to share experience, learn, and meet peers. The attendees of the meetup witnessed a special live demo by one of...
The journey started in 2010 with just a couple of employees and customers across the US and India. Ten years ago, we endeavored to help global IT firms move their sales & services operations to the cloud. Since then, there has been no looking behind. Within a year of its foundation, CEPTES expanded its services...
We firmly believe in spreading knowledge and education about our field so that aspiring Salesforce developers can pursue a career in this trailblazing technology. In today’s post, we’ll try to catch a glimpse of what a day in the life of a CEPTES’ Salesforce developer entails. This is the story of Parth – Senior Salesforce...
The success of any sales & marketing plan depends heavily on customer engagement achieved through it. Engaged customers are loyal to your business, and they are perhaps the most significant influencers who help you acquire more customers through their positive word-of-mouth. When happy customers bring more customers, the interactions are feel-good. These interactions help boost...
The banking industry has undergone a massive transformation in the past few years. Just a few decades back, the whole system worked in silos. However, this is not the case right now. With Fintech, AI & several assistive software, banks are now able to reach the last mile customer. However, as it’s said, the innovation...
Data has been in the light of ever-increasing profitability for any organization or business. It can be easily said that any business having a fast and easy data analysis process will have the upper hand in making a profit for the company at a flash speed. Without the manipulation of data, it becomes next...
The BFSI industry has been facing a lot of challenges in recent years. Customer expectations, rising competitions, investor expectations, and regulatory requirements are the most common obstacles, exacerbated by the rapid technological, customer, and market shifts. This has forced the financial institutions to rethink their business models and transform their time-consuming and complex operations to...
After reading the title, you must be wondering ‘What’s this?’ What is the connection between tracking sharks and Salesforce? But you read it right. Some of Salesforce’s Einstein team members have collaborated with US Santa Barbara’s Benioff Ocean Initiative and are using AI to analyze drone footage in near real-time to track the movement of...
World’s no.1 CRM provider, Salesforce has acquired Israeli marketing intelligence firm Datorama to accelerate its AI initiatives. Though the financial terms of the deal were not disclosed, but few reports indicate that the deal is worth more than $800 million. Salesforce has been a key player in the world of digital transformation which is transforming...
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