CEPTES

ceptes Healthcare Manufacturing Marketing Cloud Pardot Salesforce Salesforce Anywhere Salesforce Consulting

5 Reasons to Implement SFMC for Medical Device Manufacturers

March 21, 2023by vanita panigrahi

The medical device industry is constantly innovating, producing innovative products and services that improve the lives of patients. As technology continues to evolve, so do the tools and platforms used by medical device manufacturers to reach new markets and customers. Salesforce Marketing Cloud is one of the leading marketing platforms for medical device manufacturers, offering...

Digital Transformation

Digital Transformation in Healthcare: Importance | Challenges | Benefits

February 10, 2023by rashmita satpathy

Healthcare is an industry that’s undergoing a rapid digital transformation. From smart medical devices to Artificial Intelligence (AI)-driven health applications, to patient engagement, technology is transforming the way healthcare is delivered and experienced. Medical providers are investing in digital technologies to improve efficiency, accuracy, and patient outcomes. Here we will try to explore the key...

2022

Adieu, Great 2022! Here are the Top Seven Highlights from this Eventful Year

December 21, 2022by Deeshna C

Salesforce Consulting

The Benefits of Hiring a Salesforce Consulting Partner

October 13, 2022by Disha Jain

Salesforce is a big platform. It presents a broad range of products and services that boost the efficiency and flexibility of business operations. Salesforce’s scale and robustness have one effect, which is that its design, deployment, maintenance, and use can all be quite complicated. If you want to make the most of this CRM, you...

Salesforce

200OK by CEPTES: The journey from LwAPIC to 200OK

July 21, 2022by Ananya Mohapatra

A product name is the first element that your target market will encounter. Sometimes we don’t get the right product or brand name the first time, which is entirely OK. As a company, it is vital to give your product a distinctive, memorable, authentic and enduring name. The name should be the one that sticks...

Customer Experience Salesforce

7 Ways to Unify Data and Create Connected Customer Experience

June 22, 2022by Surajit Mohanty

Brand marketers and advertisers spend a lot of time coming up with unique campaigns, tactics, and processes while keeping prices low and assuring a solid return on investment (ROI). But the business dynamics keep changing continually, generating new trends in the market that businesses need to keep up with to stay in the market....

Uncategorized

Developer Story – Mohammad Fares

June 17, 2022by Surajit Mohanty

It’s all about growing and improving in life. No matter how old you get, there will always be something new to learn and opportunities to improve. The greatest competitive edge is a person’s capacity to learn and apply what they’ve understood into action quickly. Our colleague, Mohammad Fares, who joined as a Salesforce Admin at...

AppExchange PDO Salesforce

Salesforce AppExchange Pricing: The Definitive Guide

June 16, 2022by Surajit Mohanty

If you’re seeking the best and most efficient marketplace to promote and sell your product, you’ve certainly heard about AppExchange. AppExchange is, without a doubt, one of the biggest markets that have ever existed. As a repository of valuable assets and information for both app developers & app users, the AppExchange enables developers to profit...

Salesforce

Salesforce ISV Application Design- The Right Strategy

June 6, 2022by Surajit Mohanty

Being the #1 cloud computing marketplace, Salesforce AppExchange offers an enormous market for CRM-adjacent solutions. ISV partners who leverage Salesforce efficiently can grow faster and gain a strong market position using the extensive AppExchange ecosystem. The Salesforce platform is considerably distinct from other platforms in terms of product development. It demands extensive technical knowledge...

Salesforce Connect

Data Virtualization with Salesforce Connect

March 17, 2022by Ananya Mohapatra

Customer Relationship Management (CRM) software is now imperative for all sales teams, regardless of size. And today, Salesforce holds sway in the CRM world. Salesforce has built a strong ecosystem by acquiring a broad range of businesses and solutions. Salesforce is used for lead tracking, pipeline management, creating opportunities, and capturing order details that lead...

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