7 Ways to Unify Data and Create Connected Customer Experience

7 Ways to Unify Data and Create Connected Customer Experience

  Brand marketers and advertisers spend a lot of time coming up with unique campaigns, tactics, and processes while keeping prices low and assuring a solid return on investment (ROI). But the business dynamics keep changing continually, generating new trends in the market that businesses need to keep up with to stay in the market. […]

Developer Story – Mohammad Fares

Developer Story-Mohammad Fares

It’s all about growing and improving in life. No matter how old you get, there will always be something new to learn and opportunities to improve. The greatest competitive edge is a person’s capacity to learn and apply what they’ve understood into action quickly. Our colleague, Mohammad Fares, who joined as a Salesforce Admin at […]

A Complete Guide to AppExchange License, Pricing & Monetization

  Salesforce AppExchange is a business application marketplace where Salesforce customers can find, install, and utilize a wide range of third-party applications. It is designed to extend the functionality of Salesforce and provide users with additional features and capabilities. More than 90% of Salesforce users rely on AppExchange apps, spanning cloud solutions to consulting services. […]

Salesforce ISV Application Design- The Right Strategy

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  Being the #1 cloud computing marketplace, Salesforce AppExchange offers an enormous market for CRM-adjacent solutions. ISV partners who leverage Salesforce efficiently can grow faster and gain a strong market position using the extensive AppExchange ecosystem. The Salesforce platform is considerably distinct from other platforms in terms of product development. It demands extensive technical knowledge […]

Data Virtualization with Salesforce Connect

Customer Relationship Management (CRM) software is now imperative for all sales teams, regardless of size. And today, Salesforce holds sway in the CRM world. Salesforce has built a strong ecosystem by acquiring a broad range of businesses and solutions.  Salesforce is used for lead tracking, pipeline management, creating opportunities, and capturing order details that lead […]

Komal’s Developer Story

“All you need is the plan, the road map, and the courage to press on to your destination.” Our colleague Komal Sharma is the living paradigm of the above-quoted phrase. She is an experienced Python Developer who seized the right opportunity with CTU (CEPTES Technopreneur University) and is now a well-established Salesforce Developer. “CTU is […]

A Step By Step Guide To Lead Nurturing

Step by Step Guide to Lead Nurturing

In a world as connected and digitally sound as today, customers choose to select the businesses they want to engage with. As most of the world has shifted online post the COVID-19 pandemic, the rise of services, products, and content-on-demand is an opportunity and a challenge at the same time. Customers today know what they […]

Developer Story: Manish Kumar

“Success is where preparation and opportunity meet”   In a world where everyone strives to succeed, only a few act virtuously and seize the opportunities that life presents. Manish, one of our dear colleagues, is a perfect example of what we’re discussing. Manish, an experienced Python Developer, was one of the great talents of early […]

5 Tools For Salesforce Org Health Check

Salesforce as a platform provides valuable functionalities for businesses of all shapes and sizes. However, when it comes to implementing the right Salesforce strategy suitable for your business, it has a lot of gears involved in working together. Apart from your regular operations of the organization, there arises a requirement to ensure that it runs […]

CEPTES Marks 11 Years of Delivering Transformative Solutions

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“Achieving Customer Satisfaction and Customer Transparency is and will be our primary goal.” It’s our 11th Anniversary, and CEPTES, being a pioneering leader in cloud technology and Salesforce services for customers across the globe – is having a whale of a time celebrating its 11 years of innovation.   Company Founders & Directors says: “Customer Satisfaction […]