Salesforce has turned out to become one of the major tools used by businesses these days. One can, without hesitating say, that the CRM platform has been able to transform how businesses operate. According to one of Salesforce’s own user statistics, 9 out of 10 Fortune 500 companies use their CRM platform. So, when it...
Regardless of business size, email marketing is an effective tool for engaging customers and creating more business prospects. While email marketing is a common method followed by most of the business, understanding how to strategically execute email marketing is vital for enhancing customer relationships, brand promotion, and profitability. While you are running an email marketing...
Although digitization has rapidly transformed many industries, the auto repairing industry remains largely untouched. Most vehicle repair shops continue to operate in a traditional manner, relying on manual business processes. This outdated approach has led to numerous challenges and difficulties for these repair stores such as; Repetitive work Time constraints for focusing on new business...
The world’s most savvy CRM, Salesforce Einstein, has taken technology to another level. It is artificial intelligence firmly integrated into the Salesforce platform, making Salesforce the globe’s most intelligent CRM. Salesforce Einstein is a conscious attempt by the company to make life easier for customer service reps and their administrators, and all CRM subscribers....
Introduction Salesforce has recently announced the rebranding of Pardot, which is one of Salesforce’s best marketing automation tools. For a platform that was doing fantastic, the sudden change of the name prompts many questions in our heads. If you haven’t heard already, Salesforce has recently announced the rebranding of many of its products. Among many...
Customer Relationship Management (CRM) software is now imperative for all sales teams, regardless of size. And today, Salesforce holds sway in the CRM world. Salesforce has built a strong ecosystem by acquiring a broad range of businesses and solutions. Salesforce is used for lead tracking, pipeline management, creating opportunities, and capturing order details that lead...
In a world as connected and digitally sound as today, customers choose to select the businesses they want to engage with. As most of the world has shifted online post the COVID-19 pandemic, the rise of services, products, and content-on-demand is an opportunity and a challenge at the same time. Customers today know what they...
Create a 360-degree view across the student lifecycle with Salesforce The ongoing pandemic has stifled the education sector as much as, if not more than, other industries. More than 90% of the world’s students across elementary, secondary, and tertiary levels were forced to abstain from physically attending classes. The need of the hour is to...
When looking for the most versatile and powerful business tools online, Salesforce is often the first resort. The world’s leading customer relationship management (CRM) platform offers a host of functionalities, features, tools, services, products, and sources for seamless business management. However, this same expanse of the platform often poses a significant challenge to users, who...
Salesforce is a leading name for CRM and cloud technology for businesses. The robust platform has been helping companies to improvise sales operations, product innovation, and customer satisfaction for decades now. The platform boasts of a leading enterprise cloud marketplace that goes by the name – AppExchange. You may call it the go-to destination for...
CEPTES is a global Salesforce service provider who accelerates the business value of your Salesforce investment through consultation, digitalization, and innovation.
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