4 Ways Pardot Premium Enhances Account-Based Marketing

4-Ways-Pardot-Premium-Enhances-Account-Based-Marketing

If you are a B2B marketer, you certainly know how efficient Account-Based Marketing can be for you.   Account-based marketing is simply based on the notion of prioritizing the important stuff, and weeding out the not-so-important ones easily. With account-based marketing’s focus-driven marketing efforts, your chance of closing a lead increases significantly.   Now that […]

Strategies for Account-Based Marketing (ABM) with Salesforce

Strategies-for-Account-Based-Marketing-(ABM)-with-Salesforce

Marketing is one of the few job profiles that require one to learn from the world constantly. One has to keep an eye on the new trends rising in the market and implement them at light speed. Even after making such efforts, if the marketing and sales teams aren’t aligned throughout the journey, the result […]

Salesforce Winter 21 Release: Our Top Picks

[vc_row][vc_column][vc_column_text]There is something magical about the winter. Amidst the challenges around, winter came with new hope & people around the world will lift their spirits a bit to see the beauty of the winter again. In between all the uncertainties around, one thing is certain & it is Salesforce releases. Salesforce Winter 21′ is here […]

How businesses can meet expectations of the connected customers?

As per Salesforce’s latest State of the Connected Customer report, In today’s highly-connected and data-driven business world, customers expect more personalized, quick and seamless customer experiences. Enterprises are doing their best by embracing latest technical tools and acumen business minds to offer the best customer experiences. Technology & digitalization has empowered customers to reach a […]