3 Optimization tactics for your Salesforce Implementation

3 Optimization tactics for your Salesforce Implementation

Salesforce is a powerful CRM platform, which when implemented correctly can yield high ROI. It offers applications focused on sales, customer service, marketing automation, analytics, and application development- making it suitable for all kinds of businesses. With Salesforce’s extensive capabilities, it can be all too simple for enterprises to either underuse the technology or abandon […]

SLACE Solution from CEPTES wins the Salesforce India Partner Ideathon 2022 Award

SLACE- CEPTES Solution wins the Salesforce India Partner Ideathon

Salesforce held a virtual Ideathon for its India Partners over five months, from June 1 to October 31. The challenge brought together 51 Salesforce India Partners touching 1000+ participants.   CEPTES actively participated in this Ideathon and proposed the idea of SLACE- ALL IN ONE & ONE FOR ALL.  And we’re excited to share that the […]

Salesforce – Sales Cloud and its Possibilities

Businesses, customers, and salespeople: all benefit from automation designed for sales operations. Over 30% of sales operations can be automated, according to Mckinsey & Company.  Sales automation has the potential to increase revenue by automating outreach to clients in the sales funnel, simultaneously reducing sales costs by freeing up time formerly spent on administration and […]

3 biggest reasons why Slack and Salesforce integration is the trend of IT industry

Why Slack-Salesforce integration is the trend of IT industry

As an organization or business expands, managing communication, process management, and networking become more challenging. When your employees work remotely, effective communication is even more crucial.  Daily reports from your team are required, and speedy communication with your peers may be necessary while working on projects for clients. Keeping up with clients and employees becomes […]

How to Measure your Salesforce Org Performance

How to Measure your Salesforce Org Performance

Salesforce has expanded 221.3 times since 2004, and as per 2021 figures, it currently provides services to over 150,000 enterprises worldwide. Its total global sales were $21.25 billion. We might thus estimate that businesses spend millions of dollars annually on Salesforce services. Sales and service enablement, process, top talent acquisition, and material and technology optimization […]

The Ultimate Salesforce Implementation Checklist

Salesforce Implementation Checklist

The world’s #1 CRM, Salesforce, assists emerging businesses in organizing key operations and improving customer relationship management. Salesforce has the potential to give rise to unlimited opportunities when leveraged effectively.  As Salesforce is a comprehensive and complex platform- it becomes challenging to customize and implement as the size of the company grows. For the best […]

Power of Predictive Analytics and Predictive Modeling: Salesforce Marketing Cloud

Predictive Analytics, Predictive Modeling: Salesforce Marketing Cloud

Effective marketing requires you to first understand the right audience for your message, and how to best communicate with them based on their preferences and behavior. Many B2C businesses have recently begun to use predictive marketing analytics. A method called predictive marketing employs data analytics to identify the marketing tactics and plans that have the […]

Why your Business needs Salesforce CPQ

Why your Business needs Salesforce CPQ

The sales industry has evolved significantly over the last few decades. Customers have grown to be more cautious, and their purchasing decisions have become more complex as a result. They are not only well-informed, but also well-connected, and are looking for a reliable, responsive, quick, and productive channel. As a result, in many companies, sales […]