Salesforce Lightning Testing Service: An Introduction

The Salesforce ecosystem is highly customizable and equally complex. Salesforce Lightning is a component-based framework for app development and consists of various tools, technologies, and frameworks to facilitate easy and efficient development. As your Lightning Components become more complex, the possibility of errors and defects in the code increases. It is therefore of utmost importance...

Salesforce Launched Government Cloud Plus for US Government Clients

Salesforce, the #1 CRM provider in the world has announced a dedicated instance called ‘US Government Plus’ exclusively for their U.S. government customers spanning over federal, state, and local government agencies, government contractors, and federally funded research & development centers. Government Cloud Plus has also got FedRAMP Provisional Authority to operate at the High-Security Impact...

Salesforce positioned itself in the Leaders Quadrant of Gartner’s 2020 Magic Quadrant for Multichannel Marketing Hubs

Salesforce, the #1 CRM provider in the world has been positioned as a leader in Gartner’s 2020 Magic Quadrant for multichannel marketing hubs for its Marketing Cloud.  Marketing Cloud has been helping enterprises communicate with their customers with the right message in the right tone at the right time. Enterprises are being able to create...

Salesforce acquires Vlocity to boost its industry-specific solutions

In a recent announcement, Salesforce has acquired Vlocity for $1.33 billion to boost it’s industry-specific CRM solutions. Vlocity is one of the leading and fastest-growing Salesforce-native industry solution providers focusing on specific industries including communications & media, energy & utilities, healthcare & life science, insurance, government, and financial services. The company has over 150 customers...

Salesforce Acquires Evergage

In its first major acquisition of 2020, Salesforce has acquired Evergage, a personalization and customer data platform (CDP) in an undisclosed amount. In Evergage’s company website, their CEO and Co-founder Karl Wirth announced the Salesforce deal through a blog post.  Integrating in-depth behavioral analytics & advanced machine learning with data from multiple sources, Evergage offers...