Tips for Building Salesforce Lightning Web Components

The Lightning Web Components have become a powerful, easier, and faster programming model for creating web components. Supporting & strengthening the web standards drastically, Lightning Web Components (LWC) can leverage elements, modules, templates, shadow DOM, and several language constructs. With LWC, businesses can enhance and improve their Salesforce lightning platform, impelling it to employ UI...

5 Ways Service Cloud is Driving Innovation in Service Industry

Salesforce Service Cloud is raining the corporate world today because of its amazing power to help businesses better manage their customers (CRM), cut costs, augment operational efficiency, reach out to the new markets, make customers/clients happy, and discover new revenue sources.  Cloud is driving innovation in the service industry by introducing agility and delivering outstanding...

Pardot Marketing Automation – The Key to Generate More ROI

Marketing automation is the way forward in today’s competitive market. A recent study conducted on marketing automation found that 51% of the companies who participated in the study used marketing automation.  And 58% of those who didn’t were planning to embrace automation soon. The fact that well-implemented marketing automation can help companies generate quality leads...

7 CEPTES Strategies to Create a Culture of Innovation

Digital transformation and automation of processes can help modern businesses perform better with limited resources and expenses.  But to excel and stay at the front of the curve, you need innovation. At CEPTES, our focus is on fostering innovation and we encourage innovators by all means.  The onus of ensuring innovation at the workplace is...