“If you’re offered a seat on a rocket ship, don’t ask what seat! Just get on”. These lines have actually become a real-time example in the life of our beloved colleague Kulsum. Kulsum, an experienced .net developer, started the second phase of her career journey with #CTU (Ceptes Technopreneur University). She took a few months...
Tableau has been among the foremost tools that people use to understand and analyze data. A step forward on the way towards progress is the collaboration of Salesforce and Tableau. What the blending of these two technical platforms has done is given more scope to businesses to make decisions that are in favor of their...
In the past few years, automation has turned out to be one of the major aspects of business transformation. Whether it’s a business or its customers, everyone is able to derive insights and value out of automation and other analysis tools. When it comes to automation for e-commerce businesses, Salesforce’s Einstein Analytics has changed the...
In a day and age when organisations are moving towards streamlining the way they operate, some strategic decisions need to be taken. Doesn’t matter if you are a funded billion-dollar startup, a large corporate organisation or even a small business, all of you need to figure out steps to make your operations more efficient. In...
If you’re a Chief Information Officer in an organization, you probably know how the role has transformed over the years. In case you’re someone who’s looking for a CIO, you shall know how important of a role it is, how a good CIO can create an impact in your organization. From managing machines and computer...
Flows in Salesforce help you to design intricate business solutions. Since these are tailor-made, no coding is required. The Flow Builder is a successful Salesforce tool, which gives you control like Salesforce developers. Flows are beneficial in case you are conducting mass updates for unrelated records etc. Flows are used for innumerable operations and these...
Innovation in technology has brought a huge paradigm shift in today’s global marketplace. Businesses are using innovative technology to transform their business operations. They are also able to understand the prospects of their companies’ growth and generate communications that contribute to the same. Since every customer is different in terms of choices, a company must...
Salesforce, since its inception, has ensured that its solutions help businesses around the world interact better with their customers. It is a mammoth of features & tools that certainly makes your life more streamlined and even more productive down the line. Its flexibility, user-friendly interface, and worldwide acceptance have made Salesforce the preferred CRM tool....
Salesforce Record Type and Page Layouts are two tools used extensively for database management. With the paradigm shift in digital processes globally, these tools are more relevant than ever. But with advancement comes the need to have awareness. There has been a perpetual curiosity among Salesforce users to have a nuanced understanding of the usage...
If you are a B2B marketer, you certainly know how efficient Account-Based Marketing can be for you. Account-based marketing is simply based on the notion of prioritizing the important stuff, and weeding out the not-so-important ones easily. With account-based marketing’s focus-driven marketing efforts, your chance of closing a lead increases significantly. Now that...
CEPTES is a global Salesforce service provider who accelerates the business value of your Salesforce investment through consultation, digitalization, and innovation.
